LOOKS is a feature-length documentary and online series on appearance and aesthetics, made free for a mass international audience. For partners in orthodontics, it is a rare chance to carry an important, overlooked message to millions.
Become a partnerBelow you will find everything about what LOOKS is and why orthodontics plays a key role in it. In short:
- Feature documentary and online series, an educational compendium on appearance and aesthetics
- Orthodontics as the project’s core substantive theme
- Promoted across 80 countries; the film free to viewers
- Premiere: December 2026
Why orthodontics
LOOKS carries a message the orthodontic field rarely gets into wide circulation: that malocclusion and developmental disorders shape not only the smile, but also facial growth, breathing and quality of life. This unites companies across orthodontics, clinics, manufacturers and distributors, and it is exactly them we invite to become the voice of this topic in the film.
At the heart of the partnership is a dedicated partner segment in the film: a three-minute appearance by your company’s expert, enriched with animation, narration and music, edited into the relevant version of the film. A real, substantive presence in the project’s content itself.
The global partner model
This page covers the global partner model: presence in the international version of the film, translated for further markets, and in the global campaign. A national, single-market option with category exclusivity is also available. The scope of what a partner receives is the same in both models; only the reach differs.
What a partner receives
| Partner segment in the film | 3 minutes, in two parts, with animation, narration and music |
| Segment in the online series | 160 seconds |
| Brand integration | Natural presence in the film and promotional materials |
| Custom animations | Created specifically for your partner segment |
| Ready-to-use video | Edited materials for your own marketing: social media, trade shows, website |
| Long-term campaign | Trailers, articles, interviews and social content |
| LOOKS conference | Stage and exposure at the live event |
| International reach | Presence in the international film version and the global campaign |
How the collaboration works
Each payment follows the delivery of a concrete element. You approve the finished segment before the final payment, and the edited video materials reach you for your own marketing even before the premiere.
Project timeline
LOOKS is a long-term project, new films every two years and continuous promotion, so a partner’s presence keeps working for the brand long after the premiere.
Frequently asked questions
Let’s talk
Paweł Lipka, author and producer of the LOOKS project. LOOKS Production Studio, 56/54 Nowy Świat, 00-363 Warsaw.
pawel.lipka@looksphilosophy.com · +48 732 997 207 · looksphilosophy.com